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Innovation.tech.
sustainability
Innovation.tech.
sustainability
AtabeyX is a startup at the nexus of innovation, technology, and sustainability. Based in Zurich, we are dedicated to creating transformative digital experiences that foster customer engagement and drive business growth.
We offer digital product strategy & business innovation, by leveraging expert advice & latest technological & sustainability trends transforming customer behavior, forms of competition, data generation & usage, innovation, and value creation at scale.
Founder
Founder
"I am passionate about contributing towards a sustainable future; a future we create today with our ideas, our joint efforts, and collective persistence. Let's make our visions possible."
Dr. Johanny A. Pestalozzi
Founder & CEO at AtabeyX | Global Community Lead at Miro | The Sustainability Lab Prize Winner | TEDxSpeaker | Futurist & Tech Entrepreneur | EMBA UZH Candidate | Cyberbullying Resilience Advocate
🇨🇭 🇩🇪 🇪🇺 🇩🇴
🇨🇭 🇩🇪 🇪🇺 🇩🇴
Competencies
Competencies
Product Strategy
Product Strategy
Product vision, strategy & roadmapping
Market research and competitive analysis
Business, technology & customer trends analysis
Product business cases & plans
Go-to-market (GTM) strategies
Stakeholder workshop facilitation, in-person & online/hybrid setups
Product Management
Product Management
Product lifecycle management from vision to launch to phase-out
Agile/Scrum & hybrid project management methodologies, PMP® DASSM® PMI-OTI™
Documentation of product specifications & requirements, backlog/features prioritization
Product metrics & analytics: defining & tracking product success performance
Training & knowledge management
Business Analysis
Business Analysis
See DeepTech & Sustainability Ventures and Web3 Business Strategies
Leveraging artificial intelligence and reviewing investment news & scientific publications, to identify impactful business opportunities at the intersection of DeepTech & sustainability
Familiar with the PMI Business Analysis approach, namely:
Needs Assessment: understanding a business problem or opportunity and evaluating various inputs to help develop an effective solution
Planning: establishing tools, policies, and procedures for the requirements management plan, requirements traceability, change management, document control, and acceptance criteria
Analysis: requirements management activities, e.g., elicitation, analysis, decomposition, acceptance, approval, specification, and validation of the requirements for a product or project
Traceability and Monitoring: managing the life cycle of requirements, e.g., continuous monitoring and documenting of requirements as well as the communication of the requirements status to stakeholders
Evaluation: assessment of how well the delivered solution fulfills the requirements and meets the business need, e.g., testing the solution, determining if there are gaps, and obtaining sign-off
Project Management
Project Management
Strategize & implement ways of working with the team, manage project changes, artifacts, and ensure knowledge transfer
Lead, build & mentor teams, address and remove project impediments, negotiate agreements, and collaborate with stakeholders
Plan & manage communications, budget, procurement & resources, schedules, quality & scope of products/deliverables, and phase closure/transitions
Evaluate and deliver project benefits & value, support organizational change, plan & manage project compliance
Agile/Scrum & hybrid project management methodologies, PMP® DASSM® PMI-OTI™
AI & Emerging Products
AI & Emerging Products
Prompt engineering with AI chatbots (e.g., OpenAI ChatGPT, Google Gemini, Microsoft CoPilot, for product & project management tasks' completion
Strategic selection & application of AI-powered tools across the product management life cycle
Design & roll out of AI-literacy/AI-tools-adoption programs in teams
Human-centered AI product design, technology acceptance & risk perception management/digital trust & AI ethics (SME/Thought Lead)
Generative AI use cases/product discovery, business value & product strategy sprints
No-code AI-app development
Metaverse/VR & AR experience strategies & business cases with NFTs/Web3 digital collectibles
Innovation Management
Innovation Management
Design thinking & design sprints, innovation management
Innovation trends analysis across industries
Strategic foresight/futures design
UX/UI Web & Mobile Product Design
UX/UI Web & Mobile Product Design
User experience (UX/UI) strategy, research, and design, e.g., customer interviews, usability testing/UAT, surveys, SEO optimization, A/B testing, (qualitative & quantitative UX methods)
Rapid testing/experimentation of innovation strategies & digital business models
Wireframing & prototyping (Figma, Miro, Adobe XD)
Customer loyalty programs: design & metrics, incl. behavioral economics principles & gamified experiences
Pre-Sales & Sales
Pre-Sales & Sales
Elaboration of responses to RFPs & technical sales strategies, B2B, B2C
Presenting to senior stakeholders
Client relationship management
Storytelling & public speaking, incl. presenting at conferences & panel discussions
Leads generation & sales outreach, incl. networking, community building & engagement
Team Coaching & Leadership
Team Coaching & Leadership
Team coach, adaptive & transformational lead
Stakeholder management & communication across different business functions, incl. digital products, marketing, software development, and sales
Complex problem-solving, strategic & critical thinking
Portfolio
Portfolio
Web3 Startup Covering Switzerland & The European Union
Play for the Planet!
Play for the Planet!
Join THE metaverse for wellness, nature protection & adventure. Solve exciting quests & earn exclusive rewards.
Nanichi Atabey (from the Indigenous Taíno language, “dear Mother Earth”) is a Zurich-based pre-seed startup that offers premium play-to-earn-&-conserve virtual reality games leveraging Web3 customer loyalty programs that promote environmental stewardship & wellness, sustainability engagement in teams, and enhanced employee experiences while providing unique Ad spaces for select brands.
By partnering with us, companies can strategically showcase their CSR impact & performance as well as their innovative products & services, boost brand engagement with customers, and attract top talents across millennials, GenZ & GenX.
This is accomplished by leveraging pioneering sustainability-centered metaverse & Web3 communities that champion biodiversity protection & CO2 offsetting initiatives worldwide.
Join us on this journey!
Experience Strategy
Experience Strategy
Digital Business Innovation
Digital Business Innovation
Human-Centered AI Produt Design
Human-Centered AI Produt Design
workshop Facilitation
workshop Facilitation
DeepTech & Sustainability
DeepTech & Sustainability
fUTURES Design
fUTURES Design
No-Code Development
No-Code Development
TECH RISK PERCEPTION
TECH RISK PERCEPTION
Thought Leadership
Thought Leadership
Projects Overview
Projects Overview
TESTIMONIALS
TESTIMONIALS
Partner Content
TEDxBled Talk
TEDxBled Talk
TEDxBled took place on March 18th, 2012 in Slovenia under the theme of Inspire.Change.Impact. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalk videos & live speakers combine to spark deep discussions & connections in a small group of participants. Watch Johanny Pestalozzi's TEDx Talk "From simple ideas to big transformations."
PARTNERS
PARTNERS
Professional Networks
Professional Networks
sUBSCRIBE TO SPARKx
sUBSCRIBE TO SPARKx
Curated top content on tech & innovation, sustainability, culture & entrepreneurship, with a Swiss flair. 🇨🇭
Curated top content on tech & innovation, sustainability, culture & entrepreneurship, with a Swiss flair. 🇨🇭
Join DeepTech & Sustainability VenturES
🇨🇭🇩🇪 🇪🇺🇩🇴
Join DeepTech & Sustainability VenturES
🇨🇭🇩🇪 🇪🇺🇩🇴
Think tank dedicated to driving innovation and fostering entrepreneurship at the intersection of DeepTech & sustainability.
Think tank dedicated to driving innovation and fostering entrepreneurship at the intersection of DeepTech & sustainability.
Contact
Contact
Dr. Johanny A. Pestalozzi
Dr. Johanny A. Pestalozzi
EMBA UZH Cand. PMP® DASSM®
EMBA UZH Cand. PMP® DASSM®
Experienced product & project lead consulting global brands & institutions across multiple industries, including SaaS, retail, banking, education & professional services.
Reliable business partner with 12+ years of practice working in corporate/matrix organizations, research institutions, NGOs, and startup environments.
Professional innovation workshop facilitator and SME in technology acceptance/risk perception management & communication.
Solid track record transforming complex information into structured, strategic, and pragmatic actions that deliver + ROI.
Professional training from world-leading business schools, incl. Columbia, Harvard, and MIT.
PMP® DASSM® PMI-OTI™
Seasoned guest speaker at key conferences in 12+ countries, incl. USA, Germany, and Switzerland.
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