This workshop explores how companies can leverage GenAI to drive product innovation and improve customer experiences. Participants will learn practical applications of GenAI in product management, how to create data-driven strategies and design AI-enhanced products.

It focuses on how generative AI can unlock new opportunities for business growth, from content generation to streamlined customer experiences. The workshop will help participants identify specific AI-driven use cases relevant to their business needs.

Target Departments: Marketing, Innovation, IT, Product Development Teams, Data Science, R&D, Digital Transformation

Explore how human-centered AI can drive product innovation by incorporating user needs into AI products. Participants will learn how to design AI-powered products that prioritize user experience, improve customer satisfaction, and generate business value. 

Target Teams: UX/UI Design, Innovation, AI Development, and R&D departments, Product Development, R&D, Innovation Teams, UX/UI Teams 

A practical workshop teaching design thinking methodologies and UX research techniques to create user-centric products while leveraging GenAI applications. It includes practical exercises with personas, journey mapping, and prototyping. 

Target Teams: Product Design, UX/UI Teams, Marketing, Innovation, R&D. 

Focus on understanding the ethical challenges surrounding AI, data privacy, and governance. This workshop offers practical frameworks for ensuring AI systems are ethical, compliant, and aligned with company values.

Target Departments: Legal, Compliance, IT, Data Science Teams

This workshop focuses on aligning digital product innovation with business strategy. It covers the development of product roadmaps, incorporating emerging technologies (GenAI, IoT, Web3), and market trends to drive innovation and ROI.

Target Teams: Product Development, Innovation, and Strategy departments

This workshop empowers leaders to anticipate future industry trends and drive organizational growth by leveraging strategic foresight, futures design, and scenario planning. Ideal for executives aiming to stay ahead of technological and market shifts. 

This workshop helps teams explore future trends and scenarios that could shape their industries. Using futures design techniques, participants will map out potential opportunities and threats and develop strategic roadmaps. 

Target Teams: C-suite, Strategic Planning, R&D, and Innovation departments

A practical workshop on how virtual and augmented reality can be integrated into employee training programs and customer experience strategies, creating immersive learning and engagement platforms.

Learn how to design VR and AR experiences that focus on behavior change, with applications in employee training, wellness, and consumer engagement. The workshop will focus on the psychology of immersion and its business applications. 

Target Teams: HR, Customer Experience, Learning & Development departments, Digital Experience Teams 

A deep dive into how Web3 technologies (e.g., blockchain, NFTs) can support sustainability initiatives. The workshop covers the use of Web3 for creating transparency, loyalty programs, and new business models that contribute to environmental stewardship. 

Target Teams: Innovation, and Strategic Planning teams, Corporate Sustainability, Product Development, Innovation, and Marketing Teams 

Learn agile project management methodologies tailored for digital transformation projects. This workshop emphasizes frameworks like Scrum and Disciplined Agile to streamline digital initiatives.

Target Teams: Project Management, IT, and Transformation teams